This paper establishes the exact strong converse exponent of the soft covering problem in the classical setting. This exponent characterizes the slowest achievable convergence speed of the total variation to one when a code of rate below mutual information is applied to a discrete memoryless channel for synthesizing a product output distribution. The proposed exponent is expressed through a new two-parameter information quantity, differing from the more commonly studied Rényi divergence or Rényi mutual information. In addition, we demonstrate the non-tightness of random coding for rates both below and above mutual information. Discussions on the latter start with noiseless channels, where we develop a deterministic code construction that outperforms random codes in error exponents. We further observe that the conventional formulation, which assumes a uniform distribution over messages, inherently introduces a discrepancy in error exponents depending on whether the components of the target distribution are rational or irrational numbers. To eliminate this discrepancy, we propose a new formulation in which messages are allowed to be distributed non-uniformly, and the rate is given by the logarithm of the smallest nonzero message probability (corresponding to Rényi entropy $H_{-\infty}$ of order $-\infty$). The exact error exponent is characterized in this formulation for noiseless channels. Furthermore, for noisy channels, we provide a high-rate improvement in achievability and derive a converse bound on the error exponent.