We show how (resource) bounded rationality can be understood as the interplay of two fundamental moral principles: deontology and utilitarianism. In particular, we interpret deontology as a regularisation function in an optimal control problem, coupled with a free parameter, the inverse temperature, to shield the individual from expected utility. We discuss the information geometry of bounded rationality and aspects of its relation to rate distortion theory. A central role is played by Markov kernels and regular conditional probability, which are also studied geometrically. A gradient equation is used to determine the utility expansion path. Finally, the framework is applied to the analysis of a disutility model of the restriction of constitutional rights that we derive from legal doctrine. The methods discussed here are also relevant to the theory of autonomous agents.