Posterior matching (PM) is a sequential horizon-free feedback communication scheme introduced by the authors, who also provided a rather involved optimality proof showing it achieves capacity for a large class of memoryless channels. Naghshvar et al considered a non-sequential variation of PM with a fixed number of messages and a random decision-time, and gave a simpler proof establishing its optimality via a novel Shannon-Jensen divergence argument. Another simpler optimality proof was given by Li and El Gamal, who considered a fixed-rate fixed block-length variation of PM with an additional randomization. Both these works also provided error exponent bounds. However, their simpler achievability proofs apply only to discrete memoryless channels, and are restricted to a non-sequential setup with a fixed number of messages. In this paper, we provide a short and transparent proof for the optimality of the fully sequential horizon-free PM scheme over general memoryless channels. Borrowing the key randomization idea of Li and El Gamal, our proof is based on analyzing the random walk behavior of the shrinking posterior intervals induced by a reversed iterated function system (RIFS) decoder.