





















A/B testing is widexly used in the industry to optimize customer facing websites. Many companies employ experimentation specialists to facilitate and improve the process of A/B testing. Here, we present the application of A/B testing to this improvement effort itself, by running experiments on the experimentation process, which we call 'meta-experiments'. We discuss the challenges of this approach using the example of one of our meta-experiments, which helped experimenters to run more sufficiently powered A/B tests. We also point out the benefits of 'dog fooding' for the experimentation specialists when running their own experiments.
此内容由惯性聚合(RSS阅读器)自动聚合整理,仅供阅读参考。 原文来自 — 版权归原作者所有。