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Abstract:Scaling industrial recommender models has followed two parallel paradigms: \textbf{sample information scaling} -- enriching the information content of each training sample through deeper and longer behavior sequences -- and \textbf{model capacity scaling} -- unifying sequence modeling and feature interaction within a single Transformer backbone. However, these two paradigms still face two structural limitations. Firstly, sample information scaling methods encode only a subset of each historical interaction into the sequence token, leaving the majority of the original sample context unexploited and precluding the modeling of sample-level, time-varying features. Secondly, model capacity scaling methods are inherently constrained by the structural heterogeneity between sequential and non-sequential features, preventing the model from fully realizing its representational capacity.
To address these issues, we propose \textbf{SIF} (\emph{Sample Is Feature}), which encodes each historical Raw Sample directly into the sequence token -- maximally preserving sample information while simultaneously resolving the heterogeneity between sequential and non-sequential features. SIF consists of two key components. The \textbf{Sample Tokenizer} quantizes each historical Raw Sample into a Token Sample via hierarchical group-adaptive quantization (HGAQ), enabling full sample-level context to be incorporated into the sequence efficiently. The \textbf{SIF-Mixer} then performs deep feature interaction over the homogeneous sample representations via token-level and sample-level mixing, fully unleashing the model's representational capacity. Extensive experiments on a large-scale industrial dataset validate SIF's effectiveness, and we have successfully deployed SIF on an industrial food delivery platform.

Submission history

From: Shuli Wang [view email]
[v1] Fri, 17 Apr 2026 02:47:31 UTC (329 KB)
[v2] Thu, 21 May 2026 23:49:52 UTC (333 KB)
[v3] Thu, 16 Jul 2026 11:34:49 UTC (334 KB)