Document ranking based on probabilistic evaluations of relevance is known to exhibit non-classical correlations, which may be explained by admitting a complex structure of the event space, namely, by assuming the events to emerge from multiple sample spaces. The structure of event space formed by overlapping sample spaces is known in quantum mechanics, they may exhibit some counter-intuitive features, called quantum contextuality. In this Note I observe that from the structural point of view quantum contextuality looks similar to personalization of information retrieval scenarios. Along these lines, Knowledge Revision is treated as operationalistic measurement and a way to quantify the rate of personalization of Information Retrieval scenarios is suggested.