Given a sequence $X=(X_1,X_2,\ldots)$ of random observations, a Bayesian forecaster aims to predict $X_{n+1}$ based on $(X_1,\ldots,X_n)$ for each $n\ge 0$. To this end, in principle, she only needs to select a collection $σ=(σ_0,σ_1,\ldots)$, called ``strategy" in what follows, where $σ_0(\cdot)=P(X_1\in\cdot)$ is the marginal distribution of $X_1$ and $σ_n(\cdot)=P(X_{n+1}\in\cdot\mid X_1,\ldots,X_n)$ the $n$-th predictive distribution. Because of the Ionescu-Tulcea theorem, $σ$ can be assigned directly, without passing through the usual prior/posterior scheme. One main advantage is that no prior probability is to be selected. In a nutshell, this is the predictive approach to Bayesian learning. A concise review of the latter is provided in this paper. We try to put such an approach in the right framework, to make clear a few misunderstandings, and to provide a unifying view. Some recent results are discussed as well. In addition, some new strategies are introduced and the corresponding distribution of the data sequence $X$ is determined. The strategies concern generalized Pólya urns, random change points, covariates and stationary sequences.