In this paper, we consider the problem of joint parameter estimation for drift and diffusion coefficients of a stochastic McKean-Vlasov equation and for the associated system of interacting particles. The analysis is provided in a general framework, as both coefficients depend on the solution of the process and on the law of the solution itself. Starting from discrete observations of the interacting particle system over a fixed interval $[0, T]$, we propose a contrast function based on a pseudo likelihood approach. We show that the associated estimator is consistent when the discretization step ($Δ_n$) and the number of particles ($N$) satisfy $Δ_n \rightarrow 0$ and $N \rightarrow \infty$, and asymptotically normal when additionally the condition $Δ_n N \rightarrow 0$ holds.