Production systems deteriorate stochastically due to usage and may eventually break down, resulting in high maintenance costs at scheduled maintenance moments. This deterioration behavior is affected by the system's production rate. While producing at a higher rate generates more revenue, the system may also deteriorate faster. Production should thus be controlled dynamically to trade-off deterioration and revenue accumulation in between maintenance moments. We study systems for which the relation between production and deterioration is known and the same for each system as well as systems for which this relation differs from system to system and needs to be learned on-the-fly. The decision problem is to find the optimal production policy given planned maintenance moments (operational) and the optimal interval length between such maintenance moments (tactical). For systems with a known production-deterioration relation, we cast the operational decision problem as a continuous-time Markov decision process and prove that the optimal policy has intuitive monotonic properties. We also present sufficient conditions for the optimality of bang-bang policies and we partially characterize the structure of the optimal interval length, thereby enabling efficient joint optimization of the operational and tactical decision problem. For systems that exhibit variability in their production-deterioration relations, we propose a Bayesian procedure to learn the unknown deterioration rate under any production policy. Our extensive numerical study indicates significant profit increases of our approaches compared to the state-of-the-art.