

























Bass (1969) proposed a model (the Bass model) for the timing of adoptions of a new product, where the adoption rate increases with the number of past adoptions. This model has been widely used in marketing and operations management literature to model new product demand over time. In this note, we provide a simple approach to estimate the Bass model parameters and prove the convergence rate.
此内容由惯性聚合(RSS阅读器)自动聚合整理,仅供阅读参考。 原文来自 — 版权归原作者所有。