If one seeks to estimate the total variation between two product measures $||P^\otimes_{1:n}-Q^\otimes_{1:n}||$ in terms of their marginal TV sequence $δ=(||P_1-Q_1||,||P_2-Q_2||,\ldots,||P_n-Q_n||)$, then trivial upper and lower bounds are provided by$ ||δ||_\infty \le ||P^\otimes_{1:n}-Q^\otimes_{1:n}||\le||δ||_1$. We improve the lower bound to $||δ||_2\lesssim||P^\otimes_{1:n}-Q^\otimes_{1:n}||$, thereby reducing the gap between the upper and lower bounds from $\sim n$ to $\sim\sqrt $. Furthermore, we show that {\em any} estimate on $||P^\otimes_{1:n}-Q^\otimes_{1:n}||$ expressed in terms of $δ$ must necessarily exhibit a gap of $\sim\sqrt n$ between the upper and lower bounds in the worst case, establishing a sense in which our estimate is optimal. Finally, we identify a natural class of distributions for which $||δ||_2$ approximates the TV distance up to absolute multiplicative constants.