Helm has recently been proposed by practitioners as technology to package and deploy complex software applications on top of Kubernetes-based cloud computing platforms. Despite growing popularity, little is known about the individual so-called Helm Charts and about the emerging ecosystem of charts around the KubeApps Hub website and decentralised charts repositories. This article contributes first quantified insights around both the charts and the artefact development community based on metrics automatically gathered by a proposed quality assessment tool named HelmQA. The work further identifies quality insufficiencies detectable in public charts, proposes a developer-centric hypothesis-based methodology to systematically improve the quality by using HelmQA, and finally empirically attempts to validate the methodology and thus the practical usefulness of the tool by presenting results of its application over a representative four-month period. Although one of our initial hypotheses does not statistically hold during the experiment, we still infer that using HelmQA regularly in continuous software development would lead to reduced quality issues.