In practical settings, differentially private Federated learning (DP-FL) is the dominant method for training models from private, on-device client data. Recent work has suggested that DP-FL may be enhanced or outperformed by methods that use DP synthetic data (Wu et al., 2024; Hou et al., 2024). The primary algorithms for generating DP synthetic data for FL applications require careful prompt engineering based on public information and/or iterative private client feedback. Our key insight is that the private client feedback collected by prior DP synthetic data methods (Hou et al., 2024; Xie et al., 2024) can be viewed as an RL (reinforcement learning) reward. Our algorithm, Policy Optimization for Private Data (POPri) harnesses client feedback using policy optimization algorithms such as Direct Preference Optimization (DPO) to fine-tune LLMs to generate high-quality DP synthetic data. To evaluate POPri, we release LargeFedBench, a new federated text benchmark for uncontaminated LLM evaluations on federated client data. POPri substantially improves the utility of DP synthetic data relative to prior work on LargeFedBench datasets and an existing benchmark from Xie et al. (2024). POPri closes the gap between next-token prediction accuracy in the fully-private and non-private settings by up to 58%, compared to 28% for prior synthetic data methods, and 3% for state-of-the-art DP federated learning methods. The code and data are available at https://github.com/meiyuw/POPri.