In today's world the art of sending & displaying the hidden information especially in public places, has received more attention and faced many challenges. Therefore, different methods have been proposed so far for hiding information in different cover media. In this paper a method for hiding of information on the billboard display is presented. It is well known that encryption provides secure channels for communicating entities. However, due to lack of covertness on these channels, an eavesdropper can identify encrypted streams through statistical tests and capture them for further cryptanalysis. In this paper we propose a new form of steganography, on-line hiding of information on the output screens of the instrument. This method can be used for announcing a secret message in public place. It can be extended to other means such as electronic advertising board around sports stadium, railway station or airport. This method of steganography is very similar to image steganography and video steganography. Private marking system using symmetric key steganography technique and LSB technique is used here for hiding the secret information.