Prime Day is happening now, meaning it's time to click checkout on the celeb-recommended products we've had sitting in our carts.

Top of our shopping list? The viral COSRX Advanced Snail Mucin 96 Power Essence – loved by celebs Lala Kent,  Madison LeCroy , and Paige DeSorbo – just hit its lowest price we've ever seen: The $25 skincare staple is now $13 on Amazon for Prime Day. 

• Amazon Prime Day COSRX Snail Mucin deal: COSRX Snail Mucin 96% Power Repairing Essence
• Best Amazon COSRX snail cream deal: COSRX Advanced Snail 92 All In One Cream
• Best COSRX snail mucin sheet mask deal: COSRX Advanced Snail Mucin Power Sheet Masks

The Korean skincare brand launched the snail mucin essence in 2014 and it has since become a hit amongst shoppers for its superior hydrating, skin-smoothing and -repairing benefits.  It often goes viral and sells out on TikTok (the hashtag "COSRXSnailMucin" has over 32 million TikTok searches) so this special Prime Day price is fleeting. 

Kent shared her love for it saying, “The hype is real, and I cosign on it.” She swears by it for intense hydration, even in the driest conditions. LeCroy is just as hooked, calling it “amazing” and a must-have for dry skin.

Find out for yourself why so many of our favorite stars love it, ahead.

Madison LeCroy said, "I use this every single night. This is stuff is amazing. The price is insane. I have invested a lot of money into skincare and this really does work. I have dry skin and this has really changed that for me." Get the viral grail while it's nearly half-off during Prime Day. 

Revitalize and smooth the delicate under-eye area with this cream that reduces puffiness and fine lines for a more refreshed look.

Replenish and brighten your skin overnight with this mask that deeply hydrates and improves skin texture for a smooth, glowing complexion.

Moisturize and plump your skin with this intensive cream that delivers deep hydration and helps improve skin texture for a softer, more radiant complexion.

Hydrate and restore your skin’s natural glow with this nourishing sheet mask that delivers intense moisture and helps improve skin texture.

Nourish and hydrate your skin with this lightweight, oil-free lotion that leaves your complexion feeling refreshed and soft all day.

Protect and hydrate your skin with this lightweight sunscreen that provides broad-spectrum SPF 50 while nourishing with vitamin E for a healthy, glowing complexion.

Refresh and hydrate tired eyes with these cooling hydrogel patches that reduce puffiness and dark circles for a more rejuvenated appearance.

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.