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E! Online (US) - Top Stories

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Jennifer Aniston’s Favorite Vital Proteins Collagen Powde...
jacqueline w · 2026-04-28 · via E! Online (US) - Top Stories

Jennifer Aniston's Go-To" Vital Proteins Collagen Peptides Powder $20 Deal for Memorial DayE! Illustration/Amazon

Memorial Day weekend is officially here, and Jennifer Aniston’s favorite Vital Proteins Collagen Peptides Powder is on sale now with deals starting at just $20 on Amazon.

The Friends star has used the bestselling collagen supplement “every day” for years, adding it to her morning coffee and smoothies as part of her daily wellness routine.

“I've been using it for seven years now,” Jennifer previously told E!. “It's something I've used every day for a long, long time. And I believe in it and I love it. I've seen the results of it.”

As a longtime Vital Proteins partner, Aniston says the collagen powder is a staple in her morning routine thanks to its easy-to-mix formula and wellness benefits. The popular supplement is designed to support healthy hair, skin, nails, joints, and bones while helping boost collagen production and skin hydration.

Plus, it blends seamlessly into coffee, smoothies, and shakes without changing the taste or texture. From collagen peptides packets to chocolate and vanilla-flavored powders, these live Memorial Day sales are the perfect excuse to stock up on Jennifer Aniston’s go-to wellness essentials before the deals end.

What is Vital Proteins Collagen Powder?

If you're unfamiliar with Vital Proteins, here's what you need to know about the benefits and how to use the powders:

  • These powders are packed with nourishing ingredients that support overall hair, nail, and skin health.
  • They effortlessly melt into the drink of your choice without any weird after taste or texture, whether that's your daily iced coffee or nightly tea.
  • These bestselling powders also come in chocolate, matcha, or vanilla for an immediate flavor boost. 

"I've seen the results of it," Aniston says, which is why she's a spokesperson for the brand. Basically, it's the ultimate hack for adding extra vitamins and nutrients into your day with minimal effort.

Want to try Jennifer Aniston's favorite Vital Proteins powder? Score major summertime savings when you shop them now!

Vital Proteins Collagen Peptides Packets Are 15% off

Vital Proteins Collagen Peptides Powder, 20 Individual Packets

Just toss one of these travel packs in your bag and mix it into your favorite drink wherever you go. It's perfect for busy lifestyles.

Vital Proteins Collagen Peptides Powder Chocolate Powder Is 26% Off

Vital Proteins Collagen Peptides Advanced Hydrolyzed Peptides, Chocolate

Jennifer also a fan of their chocolate protein power in her daily shakes, which she was in the middle of enjoying during our chat. After all, as she explained, "I love milkshakes."

Vital Proteins Collagen Peptides Powder Vanilla Is 20% off

Vital Proteins Vanilla Collagen Creamer

Your morning coffee = made easy with this collagen creamer! "Mornings should be easy. That's why I love adding Vital Proteins Collagen Creamer in Vanilla to my coffee. It's a dairy- and gluten-free alternative to mainstream coffee creamers," Jennifer said.

Vital Proteins Collagen Peptides Powder

"My go-to collagen routine is adding Vital Proteins Collagen Peptides in my morning cup of coffee or smoothie," Jennifer Aniston told E! News. "So easy to use."

Vital Proteins Marine Collagen Peptides Powder

The brand's Marine Collagen is made from the scales of fresh, non-GMO, wild-caught white fish off the coast of Alaska. Don't worry, your coffee will still taste just like coffee. 

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.