E! Illustration/NBCU Media Village, Amazon
Amazon Prime Day is in full swing, and we're scouting the very best deals across all of our favorite categories, including products loved by some of our favorite celebs.
And when it comes to stars with product recommendations and picks we actually trust, Madison LeCroy is definitely a Bravoleb that's high on our list! From affordable makeup finds that stay in her makeup bag, to the self-tanning products that don't streak and of course hydrating and volumizing finds to maintain her signature locks, so many of her favorites are on major sale right now for Prime Day.
Now’s the time to grab Madison’s go-to beauty picks, all available now at a lower price. I know I'm definitely grabbing the Stylia Double Chin Mask at 50% off and a restock of the Weleda Skin Food Original Ultra-Rich Body Cream! These deals aren't sticking around for much longer, so add them to your cart ASAP.
Scroll on to shop all of Madison LeCroy's faves for Amazon Prime Day, below.
“I’ll sleep with it just to make sure I’m hydrating my scalp. This is my go-to," Madison said.
"You need a good heat protectant for your hair. I personally like the smell," she said.
Madison said, “Dove is a really good brand. If you are looking for a hair mask, save and get this one.”
"If you know, you know. If you’ve watched videos on Instagram, you know this is an amazing product," she said.
"All you have to do is when you have shampoo in, just run this through your hair to remove product build-up and anything else. You've got to get one of these because, guess what, that's what's gonna make the hair grow," Madison shared.
“I think you need to use a hair mask at least once a week," Madison shared. "I like to do it a day before I do a hair wash day. I think that is always a great plan. I like to sleep in mine.”
"I get my hair around 85% dry and then I would take my hair into three sections and then I would use this as the round brush to smooth it out. Then, you can move on to your other tools or just rock the blowout. If I don't have time to do my whole entire head, I just do my bang area and it looks like I at least tried when I really didn't," Madison shared.
Madison LeCroy said, "I use this every single night. This is stuff is amazing. The price is insane. I have invested a lot of money into skincare and this really does work. I have dry skin and this has really changed that for me."
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"You can even wear this in public and no one will be able to tell you have these on. This is definitely one of my must-have products. These work. In two days your pimple will be gone," Madison says.
Madison swears, "You can ask anybody who knows me, I have about 100 of these throughout the house. I have dry hands because I have eczema. This is something that I feel keeps my skin hydrated. It's super safe and clean. It's not harsh at all."
"I use this St. Tropez Mousse. This is a green-based product, which is super important because your tan won't look orange," says Madison.
“These lift your jawline. I love what this does for me. It makes me feel like I have a good jawline. I say it works," Madison shared.
“These are hydrating. This time of year my skin is so dry. These are a good detox. Love this," Madison shared.
"A lot of the time, I overarch because it makes my lips look bigger. Plump and ready to go. This is an everyday product," said Madison. Choose from multiple colors.
"I love this Maybelline concealer. You can actually get this in a darker shade and it actually works like that Charlotte Tilbury contour stick," she explained.
“For me, the RMS blushes go on so light, so you don’t have to be scared about the color. It’s very sheer. It’s really good if you’re looking for that gem blush," she said.
"This goes on very nice. It’s worth the splurge," Madison insisted.
“This has a curved brush. My mom used to use this. This stuff works. I love this. You’re going to be able to see the difference," she promised.
Madison said, “There are tons of neutral shades and then the matching sparkles, which I love. This palette is really pigmented.”
"All you have to do is put a little drop in. It's rinse free because nobody has time for that. Your brushes get so clean when you use this. There's nothing worse than having dirty makeup brushes," says Madison.
Amazon moved Prime Day from its traditional July timing to June in 2026, with the event running June 23–26. Its has been reported that the shift helps avoid conflicts with major summer events such as July 4th.
Walmart, Target, and Best Buy have announced competing promotional events during the Prime Day period.
Shoppers can expect major discounts across categories including tech, beauty, home, kitchen, fashion, and wellness during Prime Day 2026. Amazon devices like Echo speakers, Fire TVs, Kindles, and Ring doorbells are usually among the biggest markdowns, but the event has also become known for impressive deals on viral beauty products, designer fashion, vacuums, cookware, and everyday essentials.
Brands often save some of their best online prices for Prime Day, making it a smart time to buy bigger-ticket items. If previous years are any indication, shoppers should also expect plenty of lightning deals and limited-time offers that sell out quickly.
The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.
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