Their love story started with a bracelet — and clearly, old habits die hard.

Taylor Swift and Travis Kelce are both keeping a Cartier Love Unlimited bracelet in heavy rotation lately, separately stepping out in matching 18K gold versions of the romantic bauble this week.

Swift, 36, slipped hers on Monday for a visit to Electric Lady Studios in New York City, the famed studio where the “Opalite” singer recorded parts of “Midnights” and “The Tortured Poets Department.”

Kelce, also 36, was across the country in Los Angeles the same day, filming a live episode of his and brother Jason Kelce’s “New Heights” podcast at the Orpheum Theatre.

Kelce was photographed wearing his Cartier on Saturday, signing autographs for fans outside Cleveland’s Progressive Field, where the Kansas City Chiefs tight end — and newly minted Cleveland Guardians minority owner — had been set to throw out the first pitch before weather postponed the game.

He also wore the gold bangle for a courtside date with Swift at the Cavaliers vs. Knicks Eastern Conference Finals on May 23.

Swift, for her part, has been accessorizing with her version since October, when she debuted it at one of Kelce’s Chiefs games. She’s since worn it on dates with her fiancé and solo outings around New York.

Priced at $9,400, the Love Unlimited bracelet is Cartier’s flexible take on its iconic Love bangle, made from roughly 200 miniaturized components in 18K gold along with the original’s signature exposed screws.

Bracelets, of course, have been a recurring theme in Swift and Kelce’s relationship since the very beginning. Kelce famously tried to give the pop star a friendship bracelet with his phone number on it at her Eras Tour stop in Kansas City in 2023, a hand-off that didn’t go to plan — but clearly landed eventually.

Once the couple went public, Swift took up the bit too, sporting an “87” friendship bracelet at a Chiefs game and a beaded “Trav” style at a Kansas City holiday party. Kelce kept his Swiftie-themed bracelets on through everything from podcast tapings to his brother’s retirement press conference.

By early 2024, the couple had graduated to matching “TNT” diamond bracelets designed by Wove Made Inc. Jewelers.

Next up? Wedding bands.