Want to follow in stars’ stylish footsteps?
From Pamela Anderson to Oprah to Katie Holmes, celebrities can’t stop wearing Vivaia’s comfy-yet-chic footwear. And with Amazon Prime Day finally here, the brand’s designs are all up to 30% off — including Holmes’ exact Margot Mary Jane 3.0 shoes.
The effortlessly cool star paired hers with a breezy summer-ready outfit a few months ago, while buying flowers in LA.
She’s not the only A-lister who loves the Margot line, however, as Aubrey Plaza, Selena Gomez and Pamela Anderson have all stepped out in variations of the Mary Jane version of the comfort-focused flats in recent months.
The style comes in a range of colors, ranging from floral mesh to solid neutral colors to a trendy netted version.
Also among the brand’s most celebrity-adored styles? The Vivaia Yancy Sneakerina — seen on Bella Hadid — and the Christina Sneakerina, which Julia Roberts wore not once but twice at the Cannes Film Festival last year.
Amelia Bell Hamlin and Charli XCX also own the latter design, as does Page Six Commerce Reporter Erica Radol, who calls them an “unexpected wardrobe love.”
“The shoes have a barefoot-feel technology that’s super comfortable,” Radol added. “The satin fabric and pseudo-sporty design give a playful yet chic look to even all-black outfits.”
Below, shop a few additional Vivaia deals worth adding to cart. (And while you’re at it, check out our bigger roundups of the most stylish savings and best beauty deals on the site.)
Queen Latifah wore these red hot heels on the red carpet earlier this year, while Lola Tung donned them in black during the “Summer I Turned Pretty” press tour.
In addition to heels and flats, the brand also makes comfort-focused sandals like this platform design.
True to the name, these breathable mesh sneakers are designed for “cloud-like” comfort.
Get a step ahead on fall shopping while these chic loafers are on sale.
This year, Amazon Prime Day runs across four days, from Tuesday, June 23 at 3 a.m. ET through Saturday, June 27 at 3 a.m. ET.
Prime Day is Amazon’s premiere sale event, meaning it’s a member-exclusive. You can get a 30-day free trial to enjoy Prime Day savings (plus all the benefits of the subscription) with no strings attached.
Unlike previous years, this year Prime Day is pushed up to June. With that change, Amazon is also introducing several new incentives sweepstakes, opportunities to win gift cards, exclusive travel deals and even more, even bigger Prime Day deals.
From deal-hunting on Amazon sales for years, we know the sale is the perfect time to save on top-rated tech like Apple AirPods, restock your favorite beauty and skincare, peruse accessories like jewelry and handbags, and comb through all of Amazon’s best-sellers for steep discounts.
For those already wondering about the next sale, we’re expecting Amazon to run back its October Prime Big Deal Days sale in fall of 2026. Page Six Style will have all the latest news here.
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts celebrities’ brands to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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