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Cameron Boozer of the Duke Blue Devils huddles up with teammates during the first half against the Texas Christian University Horned Frogs in the second round of the 2026 NCAA Men's Basketball Tournament at Bon Secours Wellness Arena on March 21, 2026 in Greenville, South Carolina.
The Duke Blue Devils are looking forward to their 2026-27 season after a heartbreaking loss to UConn in the Elite 8 this past year. On Thursday, they made a historic announcement that will help them bounce back from their defeat to the Huskies.
Duke Will Have Three Games On Amazon
Duke announced a partnership with Amazon Prime to feature three games this season. The Blue Devils will take on UConn in Las Vegas on Nov. 25, Michigan at Madison Square Garden on Dec. 21 and Gonzaga in Detroit on Feb. 20.
The Blue Devils have become the first college team to partner with a streaming service to broadcast several of their games. While leagues like the Big Ten have agreements for teams to have their games featured on Peacock, this arrangement is more of a league-wide initiative rather than something tied to an individual team.
Duke’s players will also have the opportunity to explore NIL options with the new deal with Amazon.
“In addition to our outstanding partnership with ESPN, we are excited to work with Prime Video on this groundbreaking initiative,” Duke athletic director Nina King said, via ESPN’s Jeff Borzello and Pete Thamel. “As Prime Video’s first college sports partner, this collaboration not only expands the global reach of Duke Men’s Basketball, but also creates meaningful opportunities for our student-athletes in a way that reflects innovation and excellence.”
With Duke rising to prominence as the top brand in college basketball in recent years, it makes sense that it would be the first school to strike a deal with a streaming service.
Streaming games has become the latest trend in college athletics and professional sports, and Duke is likely at the forefront of this movement that other college teams will adopt in the coming years.
Danny Fisher Is a football journalist covering the Buffalo Bills for Heavy.com. He has covered the NFL for Gridiron Heroics, focusing on the AFC and Penn State football for Nittany Central. More about Danny Fisher