WASHINGTON (AP) — The Democratic National Committee is organizing hundreds of community events across the country this weekend in hopes of harnessing the same concerns about affordability that President Donald Trump capitalized on to return to the White House.
The events include school supply giveaways, food bank drives, neighborhood door knockings and organizer trainings.
"Everything costs too damn much under Donald Trump and the Republicans," Democratic National Committee Chair Ken Martin said in a statement.
READ MORE: Key inflation gauge jumps to 3-year high in latest sign of affordability challenges
Martin said party members planned "to reach, engage, register, and mobilize voters who will make the difference in races up and down the ballot."
Two years ago, Democrats were the ones accused of being indifferent to Americans' anger about rising prices. Now they're pointing the finger at Trump, who has downplayed the impact of lingering inflation.
Educate your inbox
Subscribe to Here’s the Deal, our politics newsletter for analysis you won’t find anywhere else.
He has described affordability concerns as a "hoax" and recently said, "I love the inflation" because he expects costs to drop as he tries to resolve his war with Iran.
About one-third of U.S. adults approve of how Trump is handling the economy, according to an AP-NORC poll from June. That's down from the start of his second term, when 40% approved.
About 7 in 10 U.S. adults say the country's economy is "poor," according to an AP-NORC poll from June. That's up from 65% in March, and underscores Americans' ongoing unhappiness with the cost of living, which is being compounded by high gas prices due to the war in Iran.
READ MORE: Trump's economic approval rating hits new low, poll finds
Slightly more U.S. adults say the Democratic Party would do a better job than the Republican Party in handling inflation and the cost of living, according to a Marquette Law School/SSRS poll from May. Roughly one-third of U.S. adults — 35% — said the Democrats would do a better job, while 28% believe the Republicans would. Roughly one-third say the parties would be the same, or neither would be good.
This weekend's events vary by region.
In New Mexico, Gov. Michelle Luján Grisham will convene a training for 150 potential campaign staffers. Nevada's statewide campaigns will knock on doors in rural and working class neighborhoods. Others will call voters in swing districts with competitive U.S. House races to talk about the rising price of gas.
Some events are geared toward directly helping voters to persuade them that Democrats are concerned about affordability.
For instance, the local party in Kenosha County, Wisconsin, plans to collect and distribute school supplies to poor families. And canvassers will fan out to discuss affordability issues in Arizona, Pennsylvania and Wisconsin.
The Republican National Committee dismissed the weekend's events.
"Despite being millions of dollars in debt, the DNC is choosing to throw pitiful pep rallies to distract from the fact they created the inflation crisis," said Delanie Bomar, an RNC spokeswoman. "Meanwhile, Republicans are hard at work fixing the economic mess Joe Biden and the Democrats created."
Democrats hope that the events will show that their time in the political wilderness has made it more serious and effective at tackling kitchen table issues. But some fear their agenda may not be heard by voters in an increasingly fractured media environment.
"One of Donald Trump's greatest strengths is that he's so loud," said Brian Derrick, a Democratic strategist. He said that events like the weekend's itinerary help Democrats focus on an "Achilles' heel" issue for Trump, "which right now is his lack of interest in addressing everyday costs for people."