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文章列表

Compulsive curiosity, or, how I built an infinite idea machine Gift details on the subscriber portal Portal link in the archive nav First, add no friction: How micropayments lost and subscriptions won Filter subscribers and automations by source Automations, rebuilt What email will look like in the future Filter subscribers by bounce date and reason Email could have been X.400 times better Three features are moving behind the paywall Firewall changes and improvements Put your name and voice into your company newsletter Simplified email address settings Subscription wall Inboxes were overwhelming before we'd even named them The US government tried really hard to screw up email Public postmortem: database connection exhaustion Ask a nerd: what is the best way to unsubscribe from newsletters? Bookshop.org embeds Email was into agents before they were cool Passwordless login Rename metadata keys in bulk A spring cleaning for our legal docs Ask a nerd: what happens when you click the spam button? Passkey support for two-factor authentication How Buttondown's API versioning works Safer defaults for the email creation API How to send email to space How we enabled Content Security Policy for everyone Recovery codes for two-factor authentication Filter sent emails by engagement rate How we migrated to TypeIDs without breaking clients How we check every link in your email Use newsletter metadata in your emails Should we bring back email exploders? Sort and filter by open and click rates Custom click tracking domains More newsletter settings in the API Revamped replies Custom email templates for everyone Simplified cancellation Ask a Nerd: Does email length affect deliverability? The changelog, reborn Swedish localization Forwarding an email is not always straightforward Public descriptions for tags OpenAPI spec for archives How Rodrigo brings a humanistic view to consumer technology Subscribers can come from anywhere. Even another newsletter platform's form. Survey responses on the web How Brandon Lucas Green shares his music and supports artists Your newsletter's archives are more valuable than your list Better tag self-management Smarter automation filters Granular API keys Snippets New design settings pages Ask A Nerd: How does newsletter cadence affect deliverability? Starred views More ways to customize your archives Inbox filtering Mastodon follower analytics Ask a Nerd: What are good open, click, and response rates for an email newsletter? How we migrated our database to PlanetScale Two new archive themes Custom buttons now work in Markdown mode Ask a Nerd: Does attaching files to your newsletter hurt deliverability? Seline and Tinylytics support Unban subscribers Announcement bars for your archives Bang paths, source routing, and how email trips were planned Public postmortem: archive downtime 2025 disposables.app Russian localization Ask a Nerd: Can you improve email deliverability with a personal domain? More locale options How we interview customers at Buttondown Bluesky analytics Reply to conversations Minimum viable complexity How Jeffery Hicks goes behind-the-scenes in his newsletter Changes to our stack in 2025 2026: Emails TK reminders in the editor What the hell is a UTM? Randomize survey answer order Why we insourced analytics Scroll sync in the editor 2026: Archives How Jamie Thingelstad uses Buttondown to explore tech topics How Kelly Jensen uses Buttondown to discuss key library issues Keeping feature creep at bay Improved filters Content Security Policy in archives Open source Sniperl.ink Auto-activating RSS reader subscriptions What the hell is ActivityPub? How Igor Ranc built Berlin's largest expat tech newsletter Gift subscriptions
How Sarah Becan shares recipe comics and her photogenic cat
Asharee Peters · 2025-08-11 · via

Tell us a bit about yourself and your background.

I'm a comics artist, illustrator and designer in Chicago. A lot of my work involves food, recipes, food-centric travelogues, and other culinary subjects. I got my start by drawing an autobiographical webcomic called "I Think You're Sauceome", that was often about food and cooking, which led to commercial illustration gigs with restaurants, which led to my first cookbook work. In the last several years I've been making full-length comic book cookbooks; so, functional cookbooks that use the comics format to demonstrate each step of the recipes. The first one was called Let's Make Ramen!, and the most recent is Let's Make Bread!, which I coauthored with baker Ken Forkish. And I have a new one coming out in the spring called Let's Make Cocktails!

What do you write about in your newsletter?

I've been using my newsletter mostly to share comics! I really missed having a regular webcomic. It was my excuse to draw regularly, but it was also my artistic sandbox where I experimented freely with different layouts and materials. I've been using my newsletter to scratch that itch: I've been drawing weekly comics about dishes I'm cooking or foods I'm really into lately. A lot of times, I'll turn those dishes into a recipe comic so people can cook the dishes in their own kitchens. I've also been writing about my process with the newest book I'm working on, which has been a great way of keeping people updated on my progress. And my newsletters always include a picture of my cat Toki, who's pretty ridiculous and absurdly photogenic. 

Toki the fluffy orange cat. Looking at the camera with big green eyes

Where did you first learn of Buttondown and what made you decide to give it a try?

I want to share my comics with people for free! But I was getting really disillusioned about sharing my art on social media platforms for a number of reasons. My partner had been pushing me to start a newsletter for ages, and my literary agent thought it was a great idea too. A lot of artists I know use Patreon to keep in touch with their followers, but I'm not crazy about their interface. I knew a lot of people using Substack, but I kept reading about controversies involving some of the extremist content they were hosting. I wanted to find a newsletter run by smaller, independent developers, and a friend recommended I look into Buttondown. I love how intuitive the posting interface is, and the testimonials about the personal and responsive customer service sealed the deal for me. 

I love how intuitive the posting interface is, and the testimonials about the personal and responsive customer service sealed the deal for me. 

What are some ways Buttondown has helped you run your email?

Buttondown was so easy to use right from the start! Incorporating imagery into my text was immediately intuitive. I love how easy it is to add alt-text to imagery, too. My newsletter is still pretty new, so I don't have an enormous number of followers yet, but it's growing, and the analytics have been immensely useful to see where people are subscribing from. One of the things I've been most interested in watching is which devices and browsers my subscribers are using - that lets me know if I need to adjust layouts to make my comics easier to read on a desktop display or a mobile one. 

What are some things you’d be excited to see Buttondown build in the next few months?

As a visual artist, I'd love to see some features that would show off imagery better! Buttondown's interface is refreshingly minimalist, but from an art standpoint, that can also make it feel a bit spare and boring. I'd love to see some design options for more attractive subscribe and archive page layouts, and I'd really especially love to have image thumbnails on the post excerpts on the archive landing page. 

I probably only had 100 subscribers at the time, but the support team was so fast and so helpful, it felt like VIP treatment! It really made me feel great about choosing Buttondown.

Anything else you’d like to add?

Earlier this year, I was having some issues with how imagery was displayed on my newsletter. It looked great in an email inbox, but taller images (like the full page comics I was posting) were shrinking illegibly on the desktop display if you clicked on the email from the archive page. I sent an email to Buttondown asking about it, and got a personal response the same day asking for more details, and within a week my issue was completely fixed. I probably only had 100 subscribers at the time, but the support team was so fast and so helpful, it felt like VIP treatment! It really made me feel great about choosing Buttondown.