Hong Kong’s pursuit of top international sports events has gathered pace in recent years. But it is difficult to beat the excitement generated by the Hong Kong Sevens, the iconic rugby tournament born in the city and celebrating its 50th anniversary. Last year, the event became the first major sports competition staged at the newly opened Kai Tak Stadium. It was hailed as a success.

This weekend, the Sevens will again bring its unique blend of sporting excellence, top-class entertainment and a famous party atmosphere. There is much to look forward to.

The event will mark the climax of a week of attractions. This includes the rugby 10s tournament at Hong Kong Football Club which, for the first time, dovetailed with Wednesday night’s race meeting at Happy Valley. Rugby fans, players and officials were able to attend both events.

The rugby-themed races are the result of a landmark partnership between the football club, Hong Kong China Rugby and the Hong Kong Jockey Club. The “Racing with Rugby” events, which began at the Sha Tin course on Sunday, bring the city’s two great sporting passions together. It is a natural step.

Both the Sevens and horse racing are big draws for tourists, especially the high-end visitors Hong Kong is keen to attract. Last year, the rugby tournament was estimated to have boosted the economy by HK$768 million (US$98 million). The horse racing, meanwhile, has been attended by 275,000 tourists this season. It is hoped visitors will stay longer to enjoy attractions spread over eight days.

A record attendance for the Sevens is anticipated, with the equivalent of more than 130,000 tickets already sold, 20,000 more than last year. Fans, many in colourful costumes, will look forward to cheering, singing, dancing and, of course, drinking. It is not only an elite international sporting contest, but also a festival of fun.