Beijing’s tighter oversight of vicious price competition in the automotive sector is expected to increase borrowing pressure on mainland carmakers and accelerate the exit of weaker, debt-laden players amid softening consumer demand, according to S&P Global Ratings.

The warning is likely to deepen bearish sentiment surrounding mainland China’s more than 100 car assemblers, many of which have been at the forefront of global electric vehicle (EV) technology and production.

“Financially fragile players that struggle to keep pace with government guidance will exit the market or be absorbed,” S&P said in a research report written by analysts Stephen Chan and Claire Yuan released on Wednesday.

“Larger players with continuously upgraded products and stronger balance sheets will likely gain share. A leaner, more disciplined sector should shake out, albeit with likely failures and lost capital along the way.”

Since mid-2025, Beijing has urged carmakers to pay suppliers promptly in an effort to rein in the prolonged discount wars that have engulfed nearly every player in the world’s largest car and EV market.

Chinese manufacturers had previously relied on extended payment cycles to preserve cash, allowing them to continue investing in research and development while cushioning the impact of aggressive price cuts aimed at undercutting rivals.