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Cox Media因声称通过用户手机监视用户而被罚款
Adi Robertso · 2026-05-26 · via The Verge

Adi Robertson

是一位资深科技与政策编辑,专注于在线平台和言论自由。艾迪自2011年以来一直为《连线》杂志报道虚拟现实和增强现实、计算机历史等内容。

一个极其古怪的争议再次困扰着Cox Media和两家营销公司,它们声称秘密通过手机和智能设备监听用户——尽管几乎没有证据表明他们实际上能做到。周四美国联邦贸易委员会宣布表示Cox、MindSift和1010 Digital Works将支付总共93万美元以解决有关他们实际上在撒谎,声称在监控人们以进行广告定位的指控。

正如所记录的那样,Techdirt 几年前,Cox公开吹嘘了一个名为Voice Data的系统,在2023年告诉潜在的数字营销客户,他们可以确保“两个消费者之间的每一次随意对话都成为你定位、再定位和留住客户的工具”。它将这项技术与黑镜的一集进行了比较,并将其描述为现实版本。持续的、缺乏充分依据的谣言称社交媒体公司经常通过手机麦克风监听用户。Cox撤回了该说法并否认公司监听对话,但404 Media发布了多个内部提案文件,其中提出几乎相同的极度反乌托邦主张。

当时,人们对此事的真实性存在重大质疑,而FTC的投诉也证实了这一点。“事实上,这项服务并没有监听消费者的对话或使用语音数据——也没有在客户期望的位置准确投放广告,”它在新闻稿中称。“相反,这些公司提供的服务包括转售——以大幅加价的手段——从其他数据经纪人那里获得的电子邮件列表。”该机构还表示,这些公司谎称消费者已选择加入该系统——因此即使他们可以它声称,即使人们被监视,他们仍然会违法。

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