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Cyber Monday arrives, and your business is primed to accommodate website visitors and process carts through checkout…or is it? Unfortunately, your overwhelmed IT person misconfigured the firewall on your dedicated server. This led to your customers’ financial data being vacuumed up by a cybercriminal. As a result, your business lost sales and reputation with your customers. This worst-case scenario could have been avoided if you had upgraded to an enterprise-level solution and the accompanying strengthened security support.
Enterprise WordPress hosting offers more than just security upgrades. Whether you are using dedicated hosting, virtual private server (VPS) hosting, or shared hosting, enterprise WordPress hosting also provides increased scalability, greater customization options, and better overall support for WordPress websites.
Is your business ready for an enterprise-level WordPress hosting solution? If you can relate to any of the challenges detailed in this article, that’s a signal that you are probably ready for a hosting upgrade.
Growing businesses see growing traffic to their websites, especially in the wake of marketing campaigns or seasonal events like Cyber Monday. Unprepared organizations can run into slow load times and even website crashes during these events. Enterprise WordPress hosting can accommodate traffic growth and spikes through auto-scaling of cloud compute capacity automatically when needed and load balancing traffic across multiple servers.
Slow load times on your website can be detrimental to your business, leading to higher bounce rates and lower conversion rates. It can even impact your SEO rankings with Google. Enterprise hosting addresses page load times through several strategies including optimizing server configurations, supporting object caching so that database query results are stored in memory for quick access, and Content Delivery Networks (CDNs) that take advantage of geographically distributed servers to bring website content closer to visitors.
Many businesses rely on their websites as a source of their revenue, as well as providing a destination to attract and engage with customers. Down websites take a toll on the bottom line as well as the business’ brand reputation and customer trust. Keeping your website up and available is mission critical. Jumping to enterprise WordPress hosting gives you access to redundant backup systems that are available to failover to and provide uninterrupted service should your website go down. Premier hosting providers will also guarantee at least 99.99% website uptime.
Business websites face a variety of sophisticated cyberthreats including SQL injection, cross-site scripting (CSS), and distributed denial of service (DDoS) attacks. Staying ahead of these threats is a challenge for any business. Enterprise hosting services take on the burden of managing cybersecurity, offering daily backups, web application firewalls, proactive monitoring with intrusion detection systems (IDSs), and automated plugin updates to quickly patched detected vulnerabilities.
Enterprise hosting plans also offer compliance with regulatory frameworks like Payment Card Industry Data Security Standard (PCI DSS) and General Data Protection Regulation (GDPR) providing an additional cybersecurity benefit.
Website backends can quickly become very complex and strained through the use of resource-intensive plugins, ecommerce platforms, and custom development. Overall website management can become very time-consuming. An enterprise WordPress hosting service offers access to the flexible compute and storage infrastructure that’s needed to manage complex websites.
In addition, businesses are better positioned to integrate new technologies as needed, including implementing specialized server-side technologies and security tools to meet their unique needs.
Businesses focused on growth can be challenged to also manage the details of their website, despite its important role in driving revenue. Lower tiers of hosting support are not structured to deliver the kind of website support that growing businesses need. A move to enterprise-level support gives your business access to a wide base of specialized technical knowledge that is dedicated to understanding and proactively meeting your unique website needs. This level of service can also include dedicated account manager and priority support.
Many industries, including healthcare, education, and financial services have to ensure that their websites and activities happening on them align with regulatory requirements, especially around data security and privacy. Staying up-to-date on meeting these requirements is no easy task. Enterprise WordPress hosting services deliver infrastructure and support that can be uniquely tailored to your industry’s particular regulatory requirements, reducing compliance risk and the time and energy needed to manage this important business need.
This article highlights the variety of challenges faced by businesses in the management of one of your most important assets, your website. Those challenges include:
Most businesses are dealing with several or all of these challenges. Though there is an initial higher cost for enterprise WordPress hosting services, the long-term cost-effectiveness of being able to address all of these looming challenges makes the jump to enterprise-level support an easy choice.
If you are facing any of the website hosting challenges above, managed WordPress hosting may be the right fit for you. Flexible, fast, low-maintenance, secure—it can help address all of your website hosting challenges so you can focus on growing the business. Hand off hosting to our experts who thoroughly understand WordPress.
Pressable—part of the Automattic family that also includes WordPress.com, WordPress VIP, and WooCommerce—offers experts with the skills and knowledge to effectively manage your WordPress site. If you’re thinking about switching to managed enterprise WordPress hosting, schedule a demo to see how Pressable can support your continued growth.
Kevin MacGillivray is the Chief Marketing Officer at Pressable, where he’s focused on helping more creators build fast, secure, and successful WordPress sites. He’s driven to grow Pressable’s impact and make it the go-to choice for more businesses. Kevin enjoys making technology feel simple, useful, and inspiring through clear storytelling, creative experiments, and building new ways for the community to connect and thrive. Kevin lives in Victoria, British Columbia, where you’ll often find him swimming in the ocean, exploring local trails with his dog, Minerva, or embracing the West Coast’s vibrant lifestyle and easy rhythm.
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