Amazon Prime Day hits different in 2026. Prime Day is often a moment to pick up a big-ticket item—and there are great Amazon Prime Day TV Deals, Prime Day Apple Deals, and Prime Day Tech Deals aplenty for those in need of a serious life upgrade.

But honestly, this year has been a bear for most people I know. I'm shopping on a budget. That's why I've assembled these great Amazon Prime Day Deals under $100. Each is a chance to pick up a necessity, a level-up, or a little treat without having to explain anything to yourself later—whether a low-cost Kindle or a great budget Fitbit.

For the best of the best of the best deals this Prime Day, check out WIRED's Absolute Best Prime Day Deals.

WIRED Featured Deals

• Our favorite Fitbit: Fitbit Charge 6 Fitness Tracker for $90 ($70 off)
• The best power bank : Anker Laptop Power Bank for $96 ($40 off)
• A Kindle for less than $100: Kindle (11th Gen, 2024) for $85 ($25 off)
• Great wireless earbuds: Soundpeats H3 Wireless Earbuds for $99 ($31 off)
• The best personal blender: Nutribullet Ultra for $100 ($30 off)
• The best basket air fryer: Instant Pot Vortex Plus for $100 ($60 off)

The Best Fitbit for $90 ($70 off)

Even after three years, this Charge 6 is still the Fitbit WIRED recommends for most people. The AMOLED touchscreen is bright and easy to read, and it does all the basic stuff that you want a fitness watch to do. It will monitor your blood oxygen, your heart rate, and your skin temp—plus monitor sleep and flag signs of stress or irregular heart rhythms. It's not as ultra-accurate as some, but it's good enough for most enthusiasts, and the price is very, very right at the moment.

WIRED’s Favorite Power Bank for $96 ($40 off)

A good power bank is actually life-changing. It means never having to race to a cafe, hunting desperately for a table near an outlet. This compact little puppy is our top power bank for good reason: Ample 25,000-mAh capacity. Fast-charging capability for phones or laptops. Ability to fast-charge two devices at the same time, with a retractable flat 2-foot USB-C cable, and another 1-foot USB-C that doubles as a carry loop.

A Kindle for $85 ($25 off)

Yes, America, you can get a Kindle for less than $100 right now for Prime Day. This is the most basic, smallest version of Kindle, granted, but it still performs well and has a bright front light and great battery life. This is the lowest price it's been all year.

Wireless Earbuds With Great Sound for $99 ($31 off)

These Soundpeats H3 wireless earbuds (8/10, WIRED Recommends) hit the sweet spot where value meets lossless audio, detailed sound, and clear voice audio for phone calls. No weird features like heart-rate tracking. Just great sound and a low price—with an even lower price for Prime Day. Note that wireless charging is not possible with these, however.

The Best Personal Blender for $100 ($30 off)

When someone thinks they want a portable blender, they probably actually want this—the best personal blender on the market. This 1,200-watt Nutribullet Ultra is the best daily driver I know for smoothies, protein shakes, and pestos or salsas. It's easily cleaned and utterly stashable so it doesn't take up counter space. When you're done blending, put the lid on the blending jug and it's now a drink cup that'll fit in most car cup holders. When it's $100 like it is now, it's the best $100 blender I know.

A Terrific Air Fryer for $100 ($60 off)

Hi, this is my favorite basket air fryer. It's nearly 40 percent off, and a penny shy of a hundred bucks. In a world where most basket air fryers careen wildly off-temp, this one keeps temperature better than some thermometers. It crisps wings and fries without blasting the soul out of them. It's the one I recommend to most people who want a great air fryer but don't want to spend a lot, and this is its best price of the year so far. (If you only want the best of the best of the best, the Typhur Dome 2 (8/10, WIRED Recommends) is more expensive but is also on a terrific Prime Day deal.)