Visual grounding aims to predict the locations of target objects specified by textual descriptions. For this task with linguistic and visual modalities, there is a latest research line that focuses on only selecting the linguistic-relevant visual regions for object localization to reduce the computational overhead. Albeit achieving impressive performance, it is iteratively performed on different image scales, and at every iteration, linguistic features and visual features need to be stored in a cache, incurring extra overhead. To facilitate the implementation, in this paper, we propose a feature selection-based simple yet effective baseline for visual grounding, called FSVG. Specifically, we directly encapsulate the linguistic and visual modalities into an overall network architecture without complicated iterative procedures, and utilize the language in parallel as guidance to facilitate the interaction between linguistic modal and visual modal for extracting effective visual features. Furthermore, to reduce the computational cost, during the visual feature learning, we introduce a similarity-based feature selection mechanism to only exploit language-related visual features for faster prediction. Extensive experiments conducted on several benchmark datasets comprehensively substantiate that the proposed FSVG achieves a better balance between accuracy and efficiency beyond the current state-of-the-art methods. Code is available at https://github.com/jcwang0602/FSVG.