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One of the state’s most popular betting games now faces online competition as players can wager with a tap on their phone.

Massachusetts just added another way to play one of its most popular lottery games. A second online Keno platform went live on Wednesday, opening the door for more mobile wagering across the state.

Lotto.com, already a hub for online draw games and scratch tickets, introduced digital Keno to users this week. It joins the third-party app Jackpocket, which began offering live Keno online in February.

“We’re constantly innovating to deliver new and engaging experiences for our customers, and the introduction of Keno represents an exciting expansion of our digital lottery platform,” said Thomas Metzger, CEO of Lotto.com Inc, in a statement. 

Massachusetts boasts the highest Keno sales in the nation. In 2025, Massachusetts Keno sales set a record, reaching $1.3 billion, an increase of almost 3% from the previous year. 

Keno sales bring in significantly more than the $730 million in sales from all other lottery draw games combined in the state, such as Powerball and Mega Millions. 

Keno is a fast-paced draw-style numbers game with draws every 3 minutes. Players can choose to play between 1 and 12 numbers, or spots. Then players select numbers from 1-80 that correspond with how many spots they chose to play. Players select how much they want to wager on each drawing, from $1 to $20. 

Players can select manually or choose Quick Pic, which lets the lottery select them at random. Each spot offers unique prizes and odds of winning. 

For a 12-spot game that has a top prize of $1 million for matching all 12, it’s a 1-in-478 million chance to win it all. But even a player with zero matches has a 1-in-43 chance of winning $4. 

Lotto.com partnered with a registered lottery retailer to purchase the tickets on the user’s behalf. The retailer prints the ticket, and the company scans it and provides the player with the images to prove the ticket is officially in the drawing. 

After scanning the ticket, it is logged and stored in a secure vault under 24-hour surveillance. 

If a player wins, Lotto.com adds the funds to their account balance. If it is above the state’s claims threshold ($601 in Massachusetts), players will need to claim the prize money directly from the state’s lottery. 

On the Lotto.com app, players can play Keno between 8 a.m. and 9 p.m. Keno is available to registered customers aged 18 or older.

Headquartered in Jersey City, Lotto.com has over 4 million customers and operates in 11 states.