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British Science Association

Countdown is on to British Science Festival in Southampton Insight into action – exploring the Public Attitudes to Science Survey Celebrating British Science Week 6-15 March 2026 British Science Association selected as the future host of EDIS APPG on Diversity & Inclusion in STEM launches new project on AI equity Smashing Stereotypes is back for British Science Week 2026 Guest blog: Community Led Research Pilot, funder’s reflections Public Attitudes to Science Survey shows the public values science, but highlights concerns over AI, quality of information, and representation Sir Roland Jackson Putting communities in the driving seat: report explores impact of participatory research Dr Alex Lathbridge and Karen Blake MBE named British Science Association Honorary Fellows 2025: Our past year, wrapped A-Level student builds highly-accurate budget Sign-Language-to-speech wrist technology A cautious welcome for key recommendations in Curriculum and Assessment Review Confidence and support to teach science has fallen, primary education report suggests 'It’s through change that science progresses’: Disabled staff in science and medicine lead action for equity Reflections on the British Science Festival in Liverpool Julia King, Baroness Brown of Cambridge's presidential address Report highlights disconnect between data collection and action on EDI in UK science and tech sector CREST website upgraded to transform STEM learning and empower educators across the UK Robo-chemists, eye-trackers and a VR fishing boat: the last day of the British Science Festival 2025 Phages, geophonics and prosthetics: the fourth day of British Science Festival 2025 Whale song, urban farming and science comedy: the third day of the British Science Festival 2025 Climate solutions, pioneering women and particle detectors: the second day of the British Science Festival 2025 Chatbots, ghost particles and neurodiversity: the first day of the British Science Festival 2025 Supporting inclusive entrepreneurship and innovation among and through micro, small and medium sized enterprises (M-SMEs) CREST Awards now free for all young people in Scotland The power of plants: eight events to dig into at this year’s British Science Festival Five health and humanity highlights from this year’s British Science Festival Exploring the wonders of space: five unmissable British Science Festival events ‘Early and meaningful’ public involvement in shaping engineering biology research and policy vital What's it like to work at the British Science Festival as an Evaluations Assistant? 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Are you a super-recognizer?
2016-09-21 · via British Science Association

Could you spot an unfamiliar face in a crowd?  For most of us, it would be a big ask.  But some people are super recognizers, and their innate abilities are much in demand.  In the Margaret Mead Award Lecture at the British Science Festival, Sarah Bate explained the phenomenon.  Alan Barker took notes.

I never forget a face.  You’d say the same, I’m sure.  Sarah Bate, Principal Academic at Bournemouth University, knows more than most about the complex cognition that underlies this ability.  In the Margaret Mead Award Lecture at this year’s British Science Festival, she took us from face-blindness to super-recognition. 


Facial recognition involves five sub-processes.  First, we detect a face by recognizing its basic components: eyes, nose, mouth.  Then we encode a mass of useful information about the person: gender, age, emotional state.  Thirdly, we confirm familiarity by matching an abstracted version of the face to a mental database.  We then establish an identity: this is the man from the petrol station; this is the woman I met at the Science Festival.  (My own processing tends to break down at this point...)  And finally, we assign a name to the identity.

With a normal upright face, we use a holistic processing strategy: we look at the whole face.  Turn a face upside down, and we must use a feature-by-feature approach, which isn’t nearly so accurate, as the famous Thatcher illusion demonstrates.

Facial recognition skills lie on a spectrum.  Most of us, for instance, recognize familiar faces more easily than unfamiliar faces.  Show us ten pictures of unfamiliar but similar faces, and we’d be hard put to say whether any pictures are of the same person. 

Some people have this problem with every face they encounter.  These people, at one far end of the spectrum, have prosopagnosia, commonly called face blindness.  The name is unfortunate:  prosopagnosiacs can see faces, but they can’t distinguish them individually.  To someone with face blindness, everyone looks the same. 

Prosopagnosia can cause embarrassment and distress; it can cause people to lose their jobs; it can make a child extremely vulnerable.  Sarah estimates that about 2% of the population have the condition. 

Eye-tracking technology helps diagnose it.  Most people focus on the eyes before completing a triangle with nose and mouth.  Prosopagnosiacs’ eyes wander all over the face, or away from it.  Training in focussing seems to help.

At the other end of the spectrum are the so-called ‘super recognizers’.   They never forget a face: a skill that can itself be mortifying.  Intriguingly, a super recognizer tends to focus, not on eyes, but on the nose.  They seem to be favouring that holistic recognition strategy over the encoding sub-process that helps most of us extract information about feelings or intentions.  Super recognition certainly seems to be a highly restricted skill, unrelated to more generalised intelligence or memory.

Sarah’s work is already being put to use.  Scotland Yard has a Super Recognizer Unit that searches CCTV footage for suspects and missing people.  Different officers tend to exhibit different sub-skills, and Sarah is developing new tests to identify them.  Some are ‘super spotters’ (excellent at spotting faces in a crowd); some are ‘super matchers’ (they can match faces, such as in passport control); and others are the true ‘super-recognizers’ (they have an excellent memory for faces).  Yet others may be especially good at matching faces that have undergone changes such as plastic surgery or ageing: a skill that might help in hunting for children who have been missing for years.  Interestingly, very few officers display all of these skills together.

By understanding more about super recognition, Sarah hopes to learn more about face recognition as a whole – and find even more ways to help those who live with prosopagnosia.  If you think you can help Sarah with her work – either because you think you may have a problem with face recognition, or because you think you may be a super recognizer – she’d love to hear from you.  Find her contact details here.

Alan Barker is a writer and training consultant specialising in communication skills.  He is Managing Director of Kairos Training Limited.