UPDATE
January 26, 2021
Apple launches new editorial collections, Apple Maps Guides, the Apple Watch Black Unity Collection, Today at Apple sessions, and more
To celebrate Black History Month, Apple is bringing customers a variety of new and updated collections and exclusive content that highlight and amplify Black creators, artists, developers, and businesses. From curated features across the App Store, Apple Music, the Apple TV app, Apple Books, and Apple Podcasts, to new Apple Maps Guides, the Apple Watch Black Unity Collection, Today at Apple sessions, and more, here is a look at what is in store across Apple’s products and services this February.
App Store
Apple Music
To honor the Black artists, moments, and movements that have shaped global music and pop culture, Apple Music will launch a monthlong experience across Apple Music, Apple Music radio, and Apple Music TV that highlights some of the most remarkable musicians spanning jazz, blues, soul, gospel, R&B, pop, and hip hop. Throughout February, Apple Music will also feature curated playlists, essays, original videos, and more from Black influencers, musicians, authors, and directors, including Erykah Badu, Naomi Campbell, Common, Ava DuVernay, John Legend, Tracee Ellis Ross, and Jaden Smith. Apple Music also commissioned original artwork from collage artist Rob Lewis to visually weave together the music programming with the culture it represents.
Apple Maps
Apple Books
A broad new collection on Apple Books will highlight great books and audiobooks by Black authors across a variety of genres, including literary fiction, history, memoirs, and books for young readers. Apple Books will also put a spotlight on both authors and narrators, with a special feature in which new authors, such as Jordan Ifueko, Robert Jones Jr., and Brandon Taylor, discuss their recent releases, and another feature in which celebrated audiobook narrators, including Adjoa Andoh, Guy Lockard, and Bahni Turpin, dive into some of their favorite narrating experiences.
Apple Podcasts
On Apple Podcasts, listeners can enjoy an expansive set of shows from powerful Black voices including Michelle Obama, Joe Budden, Phoebe Robinson, and Baratunde Thurston; a collection of shows from creators around the world offering thoughtful interpretations of Black families; and an extended promotion of “Seizing Freedom” from VPM, a show that documents the struggle to define freedom after 400 years of slavery. Hosted by author and historian Kidada E. Williams, with firsthand accounts from diaries, newspapers, speeches, and letters, “Seizing Freedom” illustrates the stakes for the nation during the Reconstruction era as it reveals unsettling echoes in the present-day pursuit for political and social justice.
- Apple Watch Series 6 Black Unity (GPS) starts at $399 (US) and Apple Watch Series 6 Black Unity (GPS + Cellular) starts at $499 (US). The Black Unity Sport Band is $49 (US).
- The Black Unity Collection will be available online and in store from Apple and Target, beginning Monday, February 1, in the US and over 38 countries and regions.
- The limited-edition Apple Watch Series 6 Black Unity will be available for the month of February, and the Black Unity Sport Band will be available throughout the year.
- The Unity watch face will be available later today as part of watchOS 7.3, and requires iPhone 6s or later running iOS 14.4.
- The Black History Month collections and content across Apple services will be available starting February 1.
Images of Apple Celebrates Black History Month