PRESS RELEASE January 4, 2018

New Year’s Day Sets Record With $300 Million in Purchases

The newly redesigned App Store, introduced with iOS 11 in September, has also been making app and game discovery fun and easy for the over half a billion customers that visit the App Store every week. The App Store’s new Today, Games and Apps tabs showcased breakout hits in 2017, including Animal Crossing: Pocket Camp, Monument Valley 2, King of Glory, Calm and Affinity Photo. Fan favorites Clash of Clans, Candy Crush Saga, Enlight Videoleap, 1Password and Hulu also remained popular throughout the year.