UPDATE March 21, 2017

Featuring New Striped Woven Nylon, Nike Sport and Apple Watch Hermès Bands

The new collection of bands include:

• Sport in Pebble, Azure and Camellia
• Woven Nylon in Berry, Tahoe Blue, Orange, Red, Pollen and Midnight Blue
• Classic Buckle with new buckle design in Sapphire, Berry and Taupe

The Nike Sport Bands will now be sold separately in:

• Anthracite/Black
• Pure Platinum/White
• Black/Volt

The newest expression of Apple Watch Hermès bands includes:

• 38mm Double Tour in Bleu Zéphyr Epsom leather
• 38mm Double Buckle Cuff in Fauve Barenia leather
• 42mm Single Tour in Lime Epsom leather 
• 42mm Single Tour in Colvert Swift leather

• Apple Watch is available in two different case sizes, 38mm and 42mm. Apple Watch Series 1 is available in gold, rose gold, silver or space gray aluminum cases paired with a Sport Band and starts at just $269 (US); Apple Watch Series 2 is available in gold, rose gold, silver or space gray aluminum, or silver or space black stainless steel cases paired with a wide variety of bands starting at $369 (US); and the ceramic Apple Watch Edition starts at $1249 (US) from apple.com, Apple Stores and select Apple Authorized Resellers and carriers. For local availability, visit locate.apple.com. Apple Watch Nike+ starts at $369 (US) and Apple Watch Hermès starts at $1149 (US).
• New Apple Watch and Apple Watch bands are available to order on apple.com beginning today in Australia, Austria, Belgium, Brazil, Canada, Czech Republic, China, Denmark, Finland, France, Germany, Hong Kong, Hungary, Ireland, Italy, Japan, Luxembourg, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines, Poland, Portugal, Puerto Rico, Russia, Singapore, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Türkiye, UAE, the UK and the US. The Sport and Woven Nylon bands are $49 (US) and the Classic Buckle is $149 (US).
• New Apple Watch Nike+ and Nike Sport bands are available to order on apple.com beginning today in Australia, Austria, Belgium, Brazil, Canada, Czech Republic, China, Denmark, Finland, France, Germany, Hong Kong, Hungary, Ireland, Italy, Japan, Luxembourg, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines, Poland, Portugal, Puerto Rico, Russia, Singapore, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Türkiye, UAE, the UK and the US. The Nike Sport Band is $49 (US).
• New Apple Watch Hermès and Apple Watch Hermès bands are available to order on apple.com and hermes.com beginning today in Australia, Belgium, Canada, China, France, Germany, Hong Kong, Italy, Japan, Russia, Singapore, South Korea, Spain, Switzerland, UAE, the UK and the US. The Single Tour is $339 (US), the Double Tour is $489 (US) and the Double Buckle Cuff is $689 (US).
• New Apple Watch, Apple Watch Nike+ and Apple Watch Hermès models and bands will be available at Apple Galaxy Macau in late March.
• New Apple Watch Hermès models and bands will be available at Hermès in Taipei Bellavita in late March.
• Apple Watch Series 2 requires iPhone 5 or later running iOS 10 or later. watchOS 3.2 will be available soon as a free software update. Some features are not available in all regions or all languages.
• Every customer who buys Apple Watch from Apple will be offered free Personal Setup, in-store or online,^* to help set up and personalize their new Apple Watch with calendars, notifications, apps and more.
• Anyone who wants to learn the basics or go further with their new Apple Watch can register for a free workshop at any Apple Store.
  

*In most countries.