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Forbes - Retail

Burberry Bets On Heritage As Americans Lap Up Hamptons Of England Look Chip Wilson’s Five-Pillar Plan To Fix Lululemon—Working It Falls To Heidi O’Neill And The Board Swap Storefront Delivers 2X Conversion Rates As Brands Embrace AI-Powered Commerce InMobi’s MobileAction Deal Boosts Agentic Commerce And Global Advertising Mattel’s First ‘KPop Demon Hunters’ Toys Arrive In Stores And Online ‘The Devil Wears Prada 2’ Lands As Luxury Fashion Fights To Pull Gen Z Into Its Orbit First Look At Primark Herald Square Manhattan Flagship Store AI-Run Store Hires Humans: What Andon Market Reveals About the Future of Retail Jobs Retail Investors Are Doubling Down And Fear May Be Driving The Rally Gen Z Discovers Apparel Shopping IRL Is Cool Barbie Styles A New Life For Herself As A Creative Director Here’s What Happened After AI Launched And Ran A Café In Stockholm Amazon Opens Its Vast Logistics Network To Every Business—Not Just Marketplace Sellers How Retailers Can Thrive With Agentic Commerce Saks May Exit Bankruptcy. Success Is The Next Question. 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‘KPop Demon Hunters’ Toys Rollout Continues After Film Celebrates 1st Anniversary
Tim Lammers · 2026-06-24 · via Forbes - Retail
A sampling of Jazwares' "KPop Demon Hunters" plushes, Squishmallows and plush clips.

A sampling of Jazwares' "KPop Demon Hunters" plushes, Squishmallows and plush clips.

Jazwares

Jazwares is releasing toys based on Netflix’s KPop Demon Hunters, including Squishmallows and plush figures following the first anniversary celebration of the animated blockbuster.

KPop Demon Hunters — which most recently won four American Music Awards following its Oscar wins for Best Animated Feature and Best Original Song earlier this year — celebrated its first anniversary on June 20.

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In addition to all the awards the film has won in the past year and its record-breaking viewership, KPop Demon Hunters has spawned the production of a plethora of movie merchandise, including a wide variety of toys and games.

Toymaker Jazwares is also among the companies producing KPop Demon Hunters product, with some of its offerings already available in stores and online, with other items are up for pre-order for release later this year. Among the Jazwares items available now are the KPop Demon Hunters 4-inch Clip Plush 3-Pack, which includes the HUNTR/X trio of Rumi, Mira and Zoey. The 3-pack is available at Amazon with a retail price of $24.98.

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Play Puzzles & Games on Forbes

Also available now are KPop Demon Hunters Squishmallows plushes, including a 12-inch Derpy Tiger and an 8-inch Sussie, which retail for $19.99 and $14.99, respectively. The items are available at Jazwares’ retail site, as well as Target, Walmart and Amazon.

In addition, an 18-inch pillow plush of Sleeping Derpy Tiger is available at Jazwares’ site and Amazon, with a retail price of $34.99.

"KPop Demon Hunters" Squishmallows, plushes, Ramyeon Cups with 4-inch Plushes, Plush Clip 3-Pack, a Sleeping Derpy Tiger pillow and BumBumz 4-pack.

Jazwares

Jazwares’ Has Several ‘KPop Demon Hunters’ Items Up For Pre-Order

In addition to the KPop Demon Hunters products Jazwares is offering now, there are several items available for pre-order that are expected to arrive later this summer or fall. First up is the 12-inch Figural Sitting Derpy, which retails for $29.99. The plush item is available for pre-order on Amazon with a July 9 release date.

Also coming this summer are 8-inch Squishmallows plushes of Rumi and Demon Jinu, which retail for $12.99 each. Both items are available for pre-order on Amazon with a July 14 release date.

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Later this summer, Jazwares, through its BumBumz line, is releasing a 4-packs of 4.5-inch plushes that includes Derpy Tiger, Light Stick, White Couch and Ramen. The BumBumz 4-pack is available for pre-order on Amazon and has a retail price of $19.99, with an Aug. 20 release date.

Moving into fall, the company is releasing 8-inch plush dolls of Rumi, Mira, Zoey and Jinu, which retail for $14.99 each. The plush dolls are available for pre-sale on Amazon with a release date of Sept. 15.

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In addition, Jazwares is releasing blind-packaged KPop Demon Hunters Ramyeon Cups, which contain one of six 4-inch plush dolls that include Rumi, Mira, Zoey, Jinu, Derpy Tiger or Demon Jinu. The Ramyeon Cups retail for $9.99 each and are available for pre-order on Amazon with a Sept. 15 release date.

Most of Jazwares’ KPop Demon Hunters products listed above, as well as 4-inch Retractable Clip-On Plushes of Rumi, Mira, Zoey and Derpy Tiger, are being released in Canada and are available for pre-order on EB Games.

Rated PG, KPop Demon Hunters is streaming exclusively on Netflix.

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