The golf simulator showroom at the PGA Superstore location in Atlanta's Buckhead neighborhood.

PGA Tour Superstore

In addition to its wide variety of equipment, apparel and other golf gear and technology, PGA Tour Superstore now has dedicated indoor simulator showrooms in all 82 of its stores nationwide.

The experiential component of PGATSS simulator showrooms enables customers to demo and compare residential, outdoor, and commercial systems — from high-end setups with premium launch monitors, enclosures, and projectors to entry-level options with little more than a net and mat.

These showrooms, which are in addition to the indoor simulators where customers can test clubs or play in leagues, further underscore PGA Tour Superstore’s focus on ways to help customers better learn, practice and engage with the game.

“We are committed to helping our customers improve and get dialed into their game,” said PGA Tour Superstore CEO Troy Rice. “Simulator technology has become an incredibly powerful tool for that, giving players real data and feedback to practice more effectively and play better.

“At the same time, it has evolved into something much broader, a fun, social way for people to experience the game and, for many, a gateway into traditional on-course golf.”

Simulator and screen golf engagement is up 154% since 2019, according to the National Golf Foundation, with more than 9 million participants in 2025. Approximately 38 million Americans play off-course forms of golf, none of which have grown more in recent years than the indoor simulator space, where golfers and non-golfers alike are able to practice, compete and/or socialize.

PGA Tour Superstore customers can connect with expert associates to get information on simulator packages that are based on space, budget, performance futures and intended use. They can compare a variety of brands in the simulator showrooms, including names such as Bushnell, Foresight, Full Swing, Garmin, Rapsodo, SkyTrak, Trackman and Uneekor.

Whether customers are looking to build a dedicated or temporary simulator space in their home or business, the showroom features launch monitor technology in addition to hitting mats, impact screens, projectors and a range of other accessories. And these locations help further position the nation’s biggest golf retailer as an increasingly popular experiential hub for the top pay-to-play U.S. participation sport.