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Forbes - Consumer Tech

This Unhackable Quantum Navigation System Is The Size Of A Loaf Of Bread Apple At 50 — A Leadership Shift And An AR Future We Are Under-Investing In Robotics ... 90% Of Humanoid Robots Are Made In China Ditch The Apple White: Beats Expands Colorful Cable Line-Up With New 10-Foot Option Satechi’s New ChargeView 140W Desktop GaN Charger With Real-Time Display The Hasselblad In Your Pocket: Oppo’s Find X9 Ultra Challenges The Galaxy S26 Ultra There's No Such Thing As Brain Honey How AI Agents Could Rebuild Fashion’s Visual Production Layer QClaw Goes Global. The Agent Built Itself In 5 Days Apple’s Tim Cook Exit Hides A $4 Trillion Agentic AI Power Move EZQuest Reveals A New Line Of Pro Series USB-C Hubs For MacBook Neo Samsung Galaxy Z TriFold 2 Already In The Works, Report Claims Apple Revealed New Siri Release Date For iPhone, Latest Report Claims How Arcani’s HARK Is Designed For Modern Battlefield Acoustics The Newest Trend In Tech Embraces Femininity And Fun Samsung’s 75R95H Ushers In A New World Of LCD TVs New Apple iPhone Fold Design Pushes Smartphone Rivals To Go Wider And Taller iPhone 18 Pro Report: Four New Colors Leak As Apple Cancels Popular Shade Nothing’s Design-Led Strategy: Carl Pei Reveals The Tech Brand’s Philosophy iOS 26.5 Release Date: When To Expect Your iPhone Messaging Upgrade Google Pixel And Highsnobiety Build A Talent Pipeline For Fashion Android Circuit: Samsung Raises Galaxy Prices, Oppo Pad Mini Teased, Microsoft Closing Outlook App Apple Loop: iPhone Fold Launch Dates, iPad Air Upgrade, iPhone 18 Pro Specs Comcast $117.5 Million Breach Settlement — Are You Eligible? Amazfit Cheetah 2 Pro Takes Aim At The Garmin Audience Disney’s Launches ‘Infinity Vision’ Certification For Premium Theaters SoundPeats Reveals New Air6 HS Semi-Open Wireless Earbuds Amazon’s $11.57 Billion Leap Into Space: A Challenge To Starlink Meta Quest 3 Hit With $100 Price Increase Backblaze Stops Backing Up Dropbox And Others—Calls It An Improvement
Meta Launches Cheaper Own-Brand Smart Glasses For $299, B...
David Phelan · 2026-06-24 · via Forbes - Consumer Tech
Meta Glasses 3 16x9

Meta Glasses in three frames

Meta

Meta is seeking to consolidate its place leading the world of smart glasses with a new brace of frames — the first solely under the Meta brand, rather than with Ray-Ban or Oakley in the name. The timing seems designed to beat Apple to market — its smart glasses are predicted to land next year.

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One key difference is the price, which undercuts the previous generation of smart glasses by as much as $80. That’s a pretty important differentiator. More on that below.

What Are Meta Glasses?

The new models are called Meta Glasses. EssilorLuxottica, the company behind Ray-Ban, Oakley and many other glasses is still here, now as a partner in the new models.

There are three styles. First up is Meta Adventurer, described as a clean rectangle, available in standard and large sizes. These frames are most similar to the classic Ray-Ban Wayfarers.

Then there’s the Meta Fury, which the company describes as a “bold frame,” which translates, I think, into something bigger and more statement-y, but still has a squarish look.

Meta Glasses by Kylie Jenner

Meta

The third style is called Starfire Kylie Edition, which have an oval shape and look, I’d say, more feminine. The collaboration is with Kylie Jenner.

What’s New And What’s Not

As with previous releases, the new frames come in a selection of colors, including classic black, classic tortoise, racing green, linen, merlot, mahogany and sandstone. Lens options include polarized, clear and Transitions.

But there are details which weren’t found on some Meta smart glasses. Adjustable nose pads and temple tips and over-extension hinges (which allow fitting to wider heads), are features not present on earlier models until the recently launched Blayzer and Scriber frames.

Meta Fury in Racing Green with Light Blue Atlantic Lenses

Meta

Battery life remains at eight hours, like on the Ray-Ban Meta Gen2 frames, and the camera continues to have a 12-megapixel sensor, capable of 3K video capture. Charging comes from the case which offers an extra 40 hours of charge.

There’s also the Meta Glasses Charging Stand, which is mains-powered and lets you recharge the glasses on the nightstand, desk and so on. It will work with most AI glasses from Meta.

Meta AI From Day One

Meta AI, designed to be smarter than the virtual assistants on earlier models, is on board the new glasses now. It has also now been made available to Ray-Ban Meta and Oakley Meta models, in the U.S. and Canada.

The Pricing — And Why It’s Important

Meta has priced these new glasses aggressively, compared to the previous models, all of which remain in the range. Where Ray-Ban Meta Wayfarer Gen 2 cost from $379, Meta Adventurer prices start $80 lower, at $299. The price differential is even starker in the U.K. Where Wayfarer Gen 2 costs from £379, the new Meta Adventurer and Fury start at £269.

In both cases, prices go up if you plump for Transitions lenses, or choose certain frames.

Meta knows it’s ahead of Apple in this race, as it acknowledged to Bloomberg and seems to have timed this release, which is a significant ramping up to its collection, to beat Apple to its release, which is expected to be in 2027.

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